Zone 1

Holographic Architecture Visualization

The journey begins with HoloTube, serving as a digital alternative to the conventional scale model.

The experience presents the project's complete façade and establishes an immediate understanding of the development through ground-floor and podium-level indoor amenities.

Individual amenity placements are also visualized, giving consultants an intuitive way to explain where key spaces sit within the development before taking buyers deeper into the lifestyle experience.

Technical Implementation

• Custom Unity-based application driving a 265+ image sequence for 360° horizontal rotation.
• Sub-millisecond dialler control through an 11-inch iPad Pro, connected via local WebSocket architecture.
• Motion particle reveal sequences and animated architectural callouts designed in After Effects.
• Interactive UI enabling real-time navigation and control of the HoloTube experience, with top-down interactive slice views across Ground, Podium, and Podium Amenities, supported by 28 spatial pop-up tags for intuitive layout orientation. 

Zone 2

Immersive Motion Posters

The experience then moves into an immersive amenity zone featuring motion posters designed to showcase approximately 15 key amenities in a large-format environment.

Instead of presenting amenities as static information, cinematic visuals create stronger scale, context, and spatial understanding. Buyers could spend approximately 20–30 minutes exploring the amenities, with the large-format presentation making recreational areas, courts, business facilities, and other lifestyle spaces feel more tangible and immersive.

The zone was built around a curved LED display paired with a 40–45" touch kiosk, driven through a single CPU dual-monitor setup, allowing consultants to control and navigate the experience seamlessly.

A human crowd pipeline was also incorporated into the visual content, adding realistic human activity and occupancy to amenity spaces to help buyers better understand their scale, usability, and lived-in character.

Technical Implementation

• Unreal Engine used for motion-poster content and 3ds Max for 360° VR environments.
• 16K rendering pipeline for high-fidelity VR content.
• Sound design, soothing background music, and ambient environmental sounds added to enhance each amenity experience.
• Visual consistency maintained across both rendering pipelines for a cohesive experience.

Zone 3

VR Show Flat Experience

The VR zone was developed to address one of the biggest challenges of a digital-first sales gallery: helping buyers understand the scale, depth, spatial experience, and finished specifications of an apartment.

Instead of relying on layouts or static perspectives, buyers could step into a virtual representation of the residence and interiors, experiencing the space more directly.

The experience was built around a tri-sync architecture, synchronizing the VR headset, auxiliary LED screen, and 9 ft × 7 ft floor projection to create a cohesive, multi-surface immersive environment.

The experience was further expanded to include all four directional views, after L&T identified the need to help buyers understand what different North, South, East and West-facing apartments would actually look out towards.

Technical Implementation

• Multi-client socket server synchronizing Meta Quest VR headsets, an 11-inch iPad control console, an auxiliary LED screen, and 9 ft × 7 ft floor projection mapping.
• 16K stereoscopic rendering pipeline in 3ds Max, delivering true optical depth perception while eliminating standard mono-lens distortion.
• Custom Unity shaders and post-processing layers optimized to replicate high-end PC color grading and dynamic range on mobile VR chipsets.
• Dynamic 4-directional window views across North, South, East, and West, mapped onto 360° spherical plates.
• 8 enterprise VR headsets, with 4 active units and 4 hot-swappable backup units for uninterrupted demonstrations.

Zone 4

Smart Discussion Rooms

The final stage brings buyers into the Smart Discussion Rooms, where interactive sales software takes the conversation from project-level understanding to detailed residence exploration.

The software covers Tower A with 60+ floors and 2, 3, and 4 BHK residences, along with the second tower of approximately 35–45 floors, predominantly comprising 4 BHK residences.

A 5 km interactive vicinity mapping allows consultants to lead with Ahana's connectivity story before moving into amenities, interiors, and apartment-specific views.

The experience is deployed across the dedicated sales pods, enabling consultants to personalize presentations around individual buyer requirements.

A key addition is the four-directional view experience, allowing consultants to switch between North, South, East, and West-facing views and give buyers a clearer understanding of the outlook from their selected residence.

The software follows a customized sales journey flow, beginning with vicinity and progressing through the project's key lifestyle and residential information.

Technical Implementation

• 65-inch interactive touchscreens deployed across the sales pods for seamless buyer presentations and navigation.