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LooseFest
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LooseFest

Partnering with the UK's first Festival Network site in Newcastle, LooseFest, we designed a Metaverse Platform with the grail to create an experience for the LooseFest attendees that surpassed a usual website experience.

Metaverse Platform

July 2022

LooseFest
Solution
01
Gamified User Journey
We got the mandate to build a social platform that facilitated communication amongst the Loosefest event attendees, through a gamified experience. For this, an interactive Metaverse experience was curated. The attendees could leverage the power of Metaverse to explore the LooseFest setup and socialize with other attendees before the event day.
LooseFest
LooseFest
02
Elevate the Event Fun
The platform was developed to promote social interactions between the attendees so that they could make friends beforehand and accentuate the fun on the day of the event.
Solution
Solution
03
Hitting the Chords in Metaverse
Our goal was to create a larger-than-life environment by replicating the entire LooseFest set in 3D space. Attendees could check all 5 stages, and read about the artists along with other engaging activities that were integrated into the platform.Users were given access to a detailed interactive map with various filters to aid navigation in the environment so that they could get familiar with the different sections of the event before attending it.
LooseFest